Facebook and Instagram cannot rely on the performance of a contract in order to serve ads any longer. What are the long term consequences for Meta and everyone else?
Tim Walters is a strategist, analyst, advisor, and speaker sitting at the intersection of data privacy, customer experience, and marketing strategy. Privacy Lead at Content Advisory, as well as founder of Zero Theory, Tim previously founded The Digital Clarity Group. He has also been a Senior Analyst at Forrester Research.
Some of his keynotes and publications include: “The Total Impossibility of Customer Experience Management”, “Data Privacy Goes Mainstream: An Unexpected Opportunity For Customer Experience”, and “Trust Is Imperative in the Customer Experience Era.”
- Tim Walters on Twitter
- Tim Walters on LinkedIn
- Ireland’s Data Protection Commissioner decisions on Facebook and Instagram
- An analysis of the DPC decisions, the options on the table, and some potential consequences (Sergio Maldonado)
- Peter Hense on Masters of Privacy: How first-party data will kill CMPs